Question: Why are my affiliates asking for brandable reports? How am I supposed to manage that? Dear Affiliate Manager, What tools are you providing to your affiliates? If its just a standard button or text link, youre only doing half your job. Not only is it less productive for you to have a group of affiliates half-interested in promoting your product, but its just irresponsible to have an affiliate program without helping your affiliates to make money. You heard me. Im sick and tired of it and Im speaking my mind. Help me to help you. Affiliate marketing is supposed to be win-win. So, lets work together on this to make us both some money. My favorite affiliate programs provide many free tools. All things the same, Ill promote an affiliate program that looks like they care more than one that isnt even trying, because, to me, it is a reflection on their overall quality. Perhaps its because Im a woman. I like to build relationships. I like to feel appreciated. And, of course, Im in affiliate marketing because I want to make money! So, when I find an affiliate program that offers a brandable free report that I can share with my subscribers, promote a great product and make money in the process? Score! Now, dont insult my intelligence by packaging up some random articles that have nothing to do with anything and telling me its an ebook. Dont give me junk. First of all, youre representing your quality, and Im representing mine. So, give me something good. A quality report or ebook, with a great preview of your product and what you offer. My readers will be loyal, and so will I. Do you want a loyal army of affiliates? Walk a mile in their shoes. Why did they sign up for your affiliate program? Because they believe in your products. Treat them well, and youll have loyalty that you cant buy at any price. |
